"I don't answer the phone. I get the feeling whenever I do that there will be someone on the other end. " ~ Fred Couples ~ |
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Of the following, which is your preferred mode of communication?
phone
>email
text message
mail
How many text messages do you send/receive on an average day?
0
1-5
>6-10
11-15
16-20
21-30
31-40
41-50
51-100
More than 100
What is the highest number of text messages you have ever sent in one day?
>0-50
51-100
101-200
201-300
More than 300
How do you feel about targeted marketing sent to your mobile phone?
| Not acceptable | 1.0 | 2.0 | 3.0 | 4.0 | 5.0 | Acceptable |
Describe why you chose the answer above.
It's convenient for marketers and less garbage (papers) for consumers.
From what types of businesses might you request cell phone based marketing? Choose all that apply.
Dry Cleaning
>Restaurants
Real Estate
Emergency Services
>General Retail
>Cell Phone company
>News outlets
Stock Broker
Other
If 'Other' above, please specify.
What was the last vendor based/commercial message you received on you cell phone?
purchase of ringtones
Was the message you described above something you requested?
Yes
>No
Haven?t received any such messages
What other question about text messaging and cell phone marketing would you like to see in a dNeero survey?
When I receive text messaging marketing should my credit be deducted too?
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Many thanks to Larry Block, of the Mobile Marketing Technologies, for providing the context for this dNeero survey.
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