The HammeRuler HammeRuler will run a new television commercial and we need your help! |
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Have you previously heard of the HammeRuler?
Yes
>No
Vaguely
Please rate the following themes as to their appropriateness as a HammeRuler commercial.
1=Not very appropriate; 5=Very appropriate
| 1 | 2 | 3 | 4 | 5 |
| Husband hanging pictures of family | | | X | | |
| A couple hanging shelves in bedroom | | | X | | |
| Burly guy in jeans installing built-ins in an office | | X | | | |
| Professional carpenter putting finishing touches on a chest of drawers | | | X | | |
| Group of boys and girls building a tree house | | | X | | |
| Neighbor "borrowing" the HammeRuler late at night | | X | | | |
| Getting hammered at a construction workers convention | | | X | | |
| Star Wars like robot fixing Hans Solo's Millennium Falcon | | | X | | |
| Workman preparing the set of American Idol | | | X | | |
| Kindergarten class building a Lego's oil rig | | X | | | |
| Rancher repairing a fence | | | X | | |
| Father asking young daughter for a ruler and getting a HammeRuler | | | X | | |
Choose the theme above that you like the best, and share some more thoughts about what you'd like to see in the commercial. Or, tell us about another theme that you'd suggest we use.
Having Thor (God of Thunder) holding the mighty hammer flying in the skies saving and impressing people. OR .Thor throwing his old hammer and changing it to TV hammer
How likely are you to buy a HammeRuler when it comes to market at end of 2008?
| Unlikely | 1.0 | 2.0 | 3.0 | 4.0 | 5.0 | Very Likely |
How much would you pay for a HammeRuler?
$0.99
$4.99
>$9.99
$19.99
$29.99
$59.99
$99.99+
Have you discussed the HammeRuler in any way (good or bad) with your friends?
Yes
>No
morningflower asked:
Will you like to buy a HammeRuler?
>Yes
No
celena asked:
do you want owning HammeRuler ?
>yes
no
Roger Ono asked:
^Would buy it?
>yes
no
maybe
yanie asked:
Do you think a hammer ruler is helpful to us?
>yes
no
maybe
probably
HERNANY VAREJEIRA asked:
The HammeRuler is something that becomes interesting to be discussed?
>Utilities for the HammeRuler
Carpentry
Sarah Perry asked:
Has your interest in the Hammeruler increased since you've been doing these surveys?
>Yes
No
Dixie Teo asked:
What is the reason you would buy a hammer rule?
>Hammer
Ruler
Both
Won't not consider