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HammeRuler ... Redesign almost ready!
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The previous conversation asked for your help with the HammeRuler commercial ... well, there's a tie, so we need you to break it.

The HammeRuler is convenient. Our research shows that when you're hammering you are more likely to next use a ruler than any other tool. But so what? Well, that's the metric we've found ... it's called Short Measure Acceleration or SMA for short ... SMA says that you can complete your job faster, and get back to the music, the sports, the cooking you enjoy!






jm's answers.
How would you answer?

The HammeRuler ... Redesign almost ready!
This hammer may rule, but for now it's meant to make your life a bit easier.
HammeRuler :: dNeero

Have you previously heard of the HammeRuler?

    Yes

  >No

    Vaguely

Do you know how long it takes to switch between tools?

    yes

  >no

Do you know what percentage of measuring on a job site is short-measure?

    yes

  >no

Short-measure acceleration is an exciting new way to cut job site labor costs. Have you heard of SMA before?

    yes

  >no

There was a tie, so please break it. Of the following two themes, which is your favorite for the dNeero commercial?

  >Husband hanging pictures of family.

    Professional carpenter putting finishing touches on a chest of drawers.

In our next conversation, we're going to reveal the redesigned HammeRuler prototype, which incorporates many of the changes dNeero-ites have suggested. One of those changes is color ... please choose four.

  >black

    blue

  >brown

    green

    orange

    pink

    purple

  >red

    silver

  >white

    yellow

HammeRule :: dNeero


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Start Date Wed, Jul 30, 2008 10:07:59
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